Our Story
At Innovar, our mission is simple yet profound: to make human‑centered furniture accessible to every home. We believe that the best design listens to people—anticipating needs, supporting well‑being, and fitting seamlessly into daily life. Since our founding in 2020 in Hong Kong, Innovar has pursued this vision with one guiding principle: furniture should understand you.
From Hong Kong to the World
Humble Beginnings: Innovar was born in Hong Kong in 2020, where a small team of engineers and designers set out to rethink how furniture interacts with the human body and modern lifestyles.
Global Footprint: Today, our headquarters remain in Hong Kong, complemented by design studios and R\&D centers across Asia and the United States. This bi‑continental presence gives Innovar unparalleled technical expertise and deep insights into Western and Eastern design sensibilities.
Your Second Bed — Our Core Philosophy
At Innovar, Your Second Bed is more than a concept—it is our design philosophy.
We believe a sofa should offer the same level of comfort, support, and trust as the place where you rest most. It should invite you to sit longer, lie down freely, and truly relax—without compromise.
This philosophy shapes everything we create, from mattress-grade foam and ergonomic support to modular structures that adapt to real life. Whether you’re working, lounging, or sleeping, Innovar furniture is designed to feel natural, restorative, and deeply human.
Smart, Human‑Centered Design
Intelligent Functionality: We fuse cutting‑edge technology—motorized lift mechanisms, embedded charging ports, sensor‑driven adjustments—into furniture that feels intuitive, not intrusive.
Ergonomic Excellence: Every curve, cushion, and control is optimized for natural movement and posture, reducing strain and promoting wellness whether you’re working, lounging, or sleeping.
Modular Flexibility: From configurable standing desks to adaptable sofa‑beds and recliners, Innovar products grow with you, easily reconfiguring to new spaces and new needs.
Robust Logistics for Rapid Delivery
Trusted Partners: We partner with top logistics providers and operate multiple fulfillment centers across the United States.
Fast Turnaround: Thanks to our U.S. warehouses and streamlined supply chain, most Innovar orders arrive at your doorstep within 7 days—no surprises, no lengthy waits.
A Growing Portfolio of Premium Products
Standing Desks (2020): Our inaugural lift desk combined sleek minimalism with whisper‑quiet motors, earning praise from home offices worldwide.
Sleeper Sofas (2024): In partnership with Sinomax USA, we introduced mattress‑grade foam cores that maintain shape for a decade—offering genuine sleep‑ready comfort and superior support night after night.
Recliners (2024): Our latest motorized recliners feature one‑touch adjustment, hidden USB and wireless charging, and the same hypoallergenic, CertiPUR‑US®‑certified foam for pure relaxation.
Looking Ahead
Innovation never stops. We’re exploring AI‑driven posture coaching, sustainable materials (FSC wood, OEKO‑TEX fabrics), and circular‑economy take‑back programs. Every new piece is guided by one question:
How can our furniture better understand and enrich your life?
Thank you for joining us on this journey. At Innovar, we’re not just making furniture—we’re crafting the future of comfort and well‑being.
> Innovar — Innovation in Comfort. Wellness in Living.
